Google’s Performance Max Campaign type: What know

Google’s Performance Max Campaign type: What know

Google’s new Performance Max campaign type promises higher conversions and easier management by consolidating Search, Display, Video, and Discovery ads into one goal-focused campaign. However, this approach limits control and insights over specialized campaigns....
Facebook Ads vs Google AdWords: The Main Differences

Facebook Ads vs Google AdWords: The Main Differences

Are you considering using Facebook ads or Google AdWords? Do you want to choose one or the other for advertising? Understanding the main differences will help you make the right decision. There are several differences between Facebook Ads and Google Adwords....